In 2004 siblings Lucy, Maggie and Stephen S. Elliott opened a small bakery in the centre of Athens named Cake. A shop that produced daily and sold American-style cakes.
Since their childhood the siblings grew up baking, tasting and above all, enjoying amazing cakes from family recipes! Ranging from their notorious carrot cake to mouth watering chocolate fudge and from NY cheesecake to cupcakes!
By the late 90’s there were thoughts of opening a cake-bakery shop. A shop with a setup that looked similar to the kitchen they grew up in, but also projected the aura of the space. A checker tiled floor, wood shelving with recipe books, a marble sink and tops, home-made art on the walls!
So, a few years later, on March 8 2004, just a few months before the Athens Olympics, the first tiny Cake Kolonaki -29 square meters large- opened its door. The first and hardest task of the siblings was to familiarize the general public with the new (for Athens) authentic flavours.
Today, you can even find, in addition to the classic tastes, cakes with stevia and ten cupcake tastes!
Despite the difficulties of the financial crisis, the future is looked upon with great optimism. Proud of all franchise partners and providers, the company’s goals are to maintain product and service quality, expand and introduce new cake tastes and further develop the network in Greece and abroad.